– Simpledocs

The Scalable Platform for Smarter Contracting

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SimpleDocs - Where Simplicity Meets Compliance

Before partnering with Jordan Trevino at Telos Labs, co-founders Preston Clark and Ali Waqar had a clear vision but no working product.

Many legal teams manage contracts manually, a process that is slow, error-prone, and frustrating.

Their goal was simple: launch an MVP that solved this pain exceptionally well and build a foundation for a broader legal automation platform.

By teaming up with the Telos Labs team, that vision became a reality. The result was first an NDA automation platform called AutoNDA.

After significant growth and iteration, it became SimpleCLM, a robust platform that streamlines contract workflows, integrates with the tools legal teams already use, and scales to meet enterprise needs. What began as a focused MVP for NDA automation has evolved into a scalable, modern CLM solution that helps businesses manage contracts with speed, precision, and compliance at its core.

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The Challenges

Deliver an MVP that solved a very specific problem (NDA lifecycle management).

Build a platform that could scale to support broader contract types, and on-board enterprise organizations.

Balance simplicity with powerful features like workflow customization and legal template tagging.

Product Strategy & Roadmap: Define the product strategy and roadmap from MVP to full-featured platform.

User-Centered Experience Design:
Design a clean, intuitive user experience tailored to legal teams and business users.

Future-Ready Tech Foundation:
Engineer a scalable architecture that supports evolving contract needs.

We defined a clear growth path from MVP to full platform, designed for real-world legal and business use, and built scalable tech to support evolving contract needs.

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Key Features

Configurable workflows

Customize approval flows, signatures, and negotiable terms.

NDA request flow management

Easily request, track, and sign NDAs between internal and external parties.

Smooth onboarding

Shareable links let employees request NDAs without needing platform accounts.

Microsoft Word Add-in

Tag templates in Word and use them in automated request flows.

Contract repository

Secure, searchable archive for signed agreements.

The Impact

With Telos Labs as a product partner, SimpleDocs evolved from an MVP into a scalable, enterprise-ready LegalTech platform with clear product-market fit.

Now used by tens of enterprise organizations and thousands of users, it automates contract workflows end-to-end, reducing time on approvals and signatures, simplifying onboarding, and scaling effortlessly from NDAs to multiple contract types.

Recognized with two Stevie Awards (Innovation of the Year and Legal Solution of the Year), SimpleDocs continues to set the standard for modern contract automation and AI-driven review.

In October 2025, SimpleDocs continued it’s success by acquiring Law Insider. See our separate case study on how Telos helped Law Insider create powerful AI contract review capabilities.

How We Got There

Telos Labs applied its Design Sprint and AI-powered MVP framework to help SimpleDocs turn a focused idea into a scalable product.

By focusing on a single, high-value use case—NDA automation—the team cut through complexity, launched fast, and validated real user needs early. This approach laid the foundation for today’s robust legal automation platform now used across multiple industries.

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