Build, buy, or kill.
Decided in four weeks.
Four weeks with senior operators who've shipped the thing you're trying to decide on. You leave with a plan, not a deck.
Scaling teams that have outgrown their stack, and know it.
Maybe you have a CTO. Maybe you're the closest thing to one. Either way, you've bought tools, run workshops, and talked to vendors — and you still can't decide what to build next.
The four stuck places we keep finding.
These aren't edge cases. They're where most mid-size teams lose another quarter.
Build vs. buy, undecided for 9 months.
Every vendor pitch looks plausible. Every internal proposal looks expensive. Nobody can make the call stick.
Platform sprawl.
Three admins, two consultants, seats nobody uses. Your operations stack costs more than your product team.
An AI roadmap that's 80% demos.
You've seen the chatbot. You've seen the copilot. None of it has changed how your team actually works.
A CTO who needs judgment, not hands.
You don't need another contractor. You need someone who's shipped this before and will tell you the truth.
From kickoff to decision in 4 weeks.
Four focused weeks. One written plan your team can act on.
Listen
Interviews with your operators, CTO, and two customers. We read your contracts, your stack, and your last three board decks. No workshops.
Map
Research sprint across your vertical. We compare what you have, what's adjacent, and what's actually moving for teams like yours.
Decide
A written recommendation. Build, buy, or kill, with owners, costs, and a 90-day execution path. We stay on to help you start.
Not decks. Real decisions.
Delivered in four weeks.
Every assessment ends with a written call, and the first two weeks of work already scoped.
Imagine a mid-market services firm that has spent nine months debating whether to rebuild their CRM or configure what they own.
We map the stack, talk to the operators, and return a written call with owners and a 90-day path.
What's possible: the debate ends. The team ships.
Imagine a growth-stage agency with a 14-month internal build and three pilots that never made it out of staging.
We retire what isn't working, pick the one workflow that compounds, and scope the first two weeks of real work.
What's possible: the roadmap becomes a list of changes that ship.
There is no strategy deck for how your business actually runs.
Agencies sell hours. Vendors sell seats. Neither one is in the room when the call has to be made.
We don't leave you with a binder. We leave you with a written recommendation, named owners, and the first two weeks of work already scoped.
We'll tell you what to build, buy, or kill.
Share where your team is stuck. We'll tell you what's possible. No pitch. No commitment.